Creative &Art Director
Illustration · Graphic Design
Explore the work below.
Client work · Agency collaborations · Campaign concepts. Logos from the supplied portfolio, shown for project identification.
Selected work
Inside the ideas.
Ideas deserve more than attention. They deserve a world of their own.
I’m Mohamed Helmy, a creative and art director connecting campaign thinking, expressive illustration and visual storytelling. Based in Cairo. Creating across MENA.
Beyond a still frame.
Illustrated worlds, brought to life
with collaborative animation teams.
Motion excerpts from published collaborative projects. Full contributor credits are available in each project.
From artwork to animation.
Watch the published films and explore the illustration behind each story.
One creative vision.
Every expression.
From the thought that starts it all to the detail that makes it work.
01Creative & art direction
Concept development, campaign thinking and visual direction. A clear idea carried through every touchpoint.
02Campaigns & design systems
Key visuals, graphic design and digital content shaped into a consistent visual language.
03Illustration & characters
Expressive characters, atmospheric environments and visual narratives with a personality of their own.
04Storyboards & motion visuals
Storyboards, style frames and illustration for motion. From narrative sequence to production-ready visual direction.
Mohamed
Helmy.
محمد حلمي
CREATIVE & ART DIRECTORCAIRO / MENA
Independent mind.
Collective ambition.
I’m Mohamed Helmy — Creative & Art Director, working across illustration and graphic design.
I work at the intersection of creative direction, design and illustration. Connecting strategic thinking with visual storytelling, from the first idea to the final frame.
An independent perspective, with the flexibility to collaborate with agencies, brands and animation teams across Egypt and the wider region.
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